Page 2 - Top Marketing Analytics Software
Marketing analytics software comprises tools and processes that empower organizations to assess and oversee their marketing initiatives by measuring performance. In essence, these solutions streamline and enhance a business's marketing strategies and activities. By leveraging marketing analytics software, businesses can elevate their return on investment (ROI) through the identification of effective marketing methods, allowing for adjustments in campaigns to maximize conversions and sales. This type of software considers marketing efforts across diverse channels and target audiences, spanning email marketing, social media, digital advertising, and web analytics. Typically available as a standalone solution, marketing analytics software integrates campaign data through connections with a company's marketing technology stack, including marketing automation software, CRM software, digital advertising software, and digital analytics software. However, some all-in-one marketing platforms, like certain marketing automation products, come equipped with built-in reporting features.
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Ruler Analytics
ruleranalytics.com
Ruler Analytics is a marketing measurement and attribution platform that connects siloed marketing, sales, revenue and customer data to: - Provide a full funnel view of your customer journey - Accurately attribute revenue at channel, campaign, content and keyword level - Create multi-touch attributi...
Vertify
vertify.com
Grounded by the philosophy that all three key revenue teams—sales, marketing, and customer success—should be aligned by process and technology, Vertify provides business automation software that easily syncs, cleans, and curates customer data within existing revenue tech stacks. - Identify bottlenec...
Favikon
favikon.com
Transform Your Social Media Strategy with Favikon: The Creator Marketing Platform Powered by AI. - Easily unlock the potential of social media to discover the perfect creators. Our filters empower you to target specific niches tailored to your needs or those of your clients. - Take advantage of crea...
Marquiz.io
marquiz.io
Marquiz is an online platform designed to help businesses of all sizes create engaging marketing quizzes and surveys, collect feedback and drive sales. Marquiz provides a user-friendly, drag-and-drop quiz builder, a wide range of unique quiz templates, and free statistics for each quiz. These featur...
RollWorks
rollworks.com
RollWorks, a division of NextRoll, offers ambitious B2B companies of any size an account-based platform to align their marketing and sales teams and confidently grow revenue. Powered by machine learning and an extensive account data foundation, the RollWorks platform helps you identify your target a...
Albacross
albacross.com
Revenue teams worldwide are using Albacross's Intent Data to generate more opportunities and increase revenue faster. From early-stage awareness to late-stage decision, you have all the insights you need to reveal your potential buyers, engage them with what they want, and get notified when they are...
Ortto
ortto.com
Autopilot is now Ortto. Ortto, the world’s first complete marketing automation and analytics platform, empowers marketers to execute impressive campaigns that drive business growth. By combining the powerful tools into one platform that's supercharged with AI, teams finally benefit from their market...
Airbridge
airbridge.io
Airbridge is a unified measurement solution featuring Mobile Measurement (MMP), Multi-touch Attribution (MTA), Incrementality, and Marketing Mix Modeling (MMM) packed into a single unified dashboard – helping marketers to discover and maximize their true sources of growth while empowering them with ...
Pathmatics
pathmatics.com
Pathmatics advertiser database and digital marketing intelligence platform bring transparency to your competitor's digital ad strategies.
Maropost
maropost.com
Maropost simplifies customer engagement with a unified email marketing platform that connects companies with their customers at every step of their journey. Providing a single customer view, Maropost creates personalized experiences across any channel for better engagement and higher conversion. Pai...
Platformly
platform.ly
Platformly is a powerful yet easy to use business management and marketing automation tool for busy business owners who are focused on growth. Platformly makes marketing attribution easy by precisely tracking interactions across different campaigns and channels throughout your entire marketing funne...
Octoboard Marketing Agency
octoboard.com
Marketing Agencies save time and win clients by building automated reports and white label client portals. Octoboard send out reports to clients and hosts client portals with data from over 50 marketing platforms - SEO, PPC, Social Media, Email Marketing, Web analytics and much more. * Fully White L...
Agency360.io
agency360.io
Unique and Powerfull White Label Reporting Platform for Marketing-, Web- and Media Agencies. Including Ads, Web leads B2B, SEO, Web Analytics, Social Media, Intuitive Reports, and much more.
Digtective
digtective.com
Digtective helps marketeers optimize ad performance, cut wasted ad spend by 20-50%, and increase revenue growth, for the same amount of advertising cost you spend today ... cookieless. Trusted by marketing, compliance, and executives in Financial Services, SaaS, and Agencies. COOKIELESS CONVERSION T...
Screenful
screenful.com
Screenful is the easiest way to get visual dashboard and automated team status reports to keep every stakeholder updated on the status of a project. Screenful integrates with most common task management tools like Jira or Trello, GitLab and Asana, and builds reports and insights based on your projec...
Netcore Cloud
netcorecloud.com
Netcore Cloud’s Customer Engagement & Experience platform (formerly known as Netcore Smartech) is a one-stop growth platform that enables marketers, growth, and product managers to drive powerful conversations with customers across multiple touchpoints. Backed by the power of AI/ML, Netcore Cloud en...
Emarsys
emarsys.com
Emarsys, now an SAP company, empowers digital marketing leaders and business owners with the only omnichannel customer engagement platform built to accelerate business outcomes. By rapidly aligning desired business results with proven omnichannel customer engagement strategies — crowdsourced from le...
Lifesight
lifesight.io
Make Every Marketing Dollar Count - Leverage your own data with AI-powered measurements to make optimal marketing decisions. No data analysts or scientists required. Lifesight’s platform enables modern marketers to achieve greater outcomes by taking ownership of customer data, mitigating the loss o...
WhatConverts
whatconverts.com
WhatConverts is an all-in-one lead tracking software for marketing agencies and their clients. WhatConverts automatically shows marketers and business owners how well their marketing is working. Use WhatConverts for call tracking, form tracking, and chat tracking for all leads. For PPC ads, WhatConv...
SproutLoud
sproutloud.com
SproutLoud, the leading distributed marketing platform, helps brand-to-local teams effectively market and sell through channel partners, locations and frontline employees. SproutLoud's AI-infused platform combines digital asset management, channel incentives, co-op marketing funds, and last-mile mar...
Quantcast
quantcast.com
Quantcast Advertise is powered by our massive data set of unique real-time customer browsing behaviors. We know your customer's next move, and can get you there first, to deliver the most relevant customers with incredible efficiency. We can also help you amplify your brand story with superior accur...
MSIGHTS
msights.com
MSIGHTS has been supporting marketing teams for 17+ years in helping to make their data great for reporting and analysis. Our Platform, a 2019 MarTech Breakthrough Awards winner for "Best Overall Marketing Campaign Management Solution
iSpot.tv
ispot.tv
iSpot.tv helps advertisers measure the brand and business impact of TV and streaming advertising, from concept to airing to conversion. Fast, accurate and actionable measurement and attribution solutions enable advertisers to assess creative effectiveness, enhance media plans and attribute advertisi...
Sweet Analytics
sweetanalytics.com
Sweet Analytics, at the centre of all your data. Sweet connects with all the marketing platforms that you know and love and brings it all under one roof. Helping you understand customer retention and acquisition to drive your business forward. What we do... Customer Data To understand your customers...
RescueMetrics
rescuemetrics.com
16% of digital media investments cannot convert today, on average, because of marketing tags and pixels being blocked. With a 2-step install, RescueMetrics will protect all consented marketing data, in a privacy-friendly way. Get back full visibility over your conversions, attribution and campaign p...
Keitaro Tracker
keitaro.io
Keitaro is Ultimate Advertising Tracker for CPA and Digital Marketing. Keitaro allows you to collect all necessary data with incoming parameters and user conversions. Optimize, control, and protect your traffic. Focus on scaling up and generating profit.
Adzviser
adzviser.com
Adzviser is an intuitive, flexible and cost-effective data connector. Save your time and money, and effortlessly gain insights from your cross-platform, such as Google Ads, Facebook Ads data to ChatGPT and Google Sheets.
Prescient AI
prescient-ai.io
Prescient AI is an advanced marketing mix modeling (MMM) solution that harnesses AI for omni-channel brands. Leverage cross-channel revenue attribution and budget optimization that’s custom-tailored to your brand by combining your unique data & our decades of machine-learning and statistical experti...
Weberlo
weberlo.com
Weberlo.com is an online platform that offers advanced marketing and advertising tools, primarily focusing on real-time marketing and Pay-Per-Click (PPC) attribution. The service is designed to provide businesses with cookieless tracking, ensuring accuracy while complying with modern privacy standar...
Paragone
paragone.ai
Paragone is a performance marketing platform focusing on the ever-growing space of paid social media. Adopting and optimizing a real cross-channel advertising strategy in both B2C and B2B companies is a key to success for new-gen digital marketers. We help companies efficiently maximize reach and op...
NinjaCat
ninjacat.io
NinjaCat is a digital marketing performance management platform that helps marketers unify campaign data and automate reporting. We work with agencies, media companies, and brands; any marketing team that needs to produce comprehensive and consistent report presentations for clients or stakeholders....
Calltouch
calltouch.ru
Calltouch is an omnichannel marketing platform. We help to engage, convert and analyze your clients. Calltouch provides a call tracking service that gives all the information on the ads efficiency. Due to call tracking service you can divide all the ads to those that drive sales and to those that sp...
CustomerLabs
customerlabs.com
CustomerLabs CDP is a no-code customer data platform that helps ecommerce, SaaS, B2B and Agency marketers to track, identify, segment, sync & analyze their customer data. The platform helps marketers orchestrate personalized campaigns across channels without depending on their developers. Track and ...
Xeno
getxeno.com
Xeno is an AI-powered CRM that enables large retailers & D2C brands to increase repeat sales by 11% by building an understanding of each individual customer & creating more relevant marketing campaigns across SMS, email, Whatsapp, Facebook & Instagram. 100’s of retailers like Levi's, Tommy Hilfiger...
Fospha
fospha.com
Fospha is the industry-leading solution powering profitable eCommerce growth. Bad marketing measurement is a $589bn problem, with 60% of revenue wrongly attributed by poor-fit platforms like GA and channels' Ads Managers. With Fospha, spending your precious budget on the wrong ads is a thing of the ...
Mediatool
mediatool.com
Mediatool is a marketing management platform that provides global brands and agencies with one cloud based platform to plan, measure and report on all their marketing activities. By combining plans and results data, which are typically siloed into spreadsheets and multiple platforms, Mediatool gives...
PostApex
postapex.com
Buy and sell adverts in premium email newsletters with PostApex. We connect advertisers with highly targeted email newsletter subscribers.
ChannelMix
channelmix.com
With an end-to-end platform and comprehensive suite of analytics products, ChannelMix provides leading brands and agencies with a clear path to measure and grow marketing ROI. ChannelMix is pioneering future-ready marketing measurement with first-party analytics tracking and data models that deliver...
Tracify
tracify.ai
Tracify is a software specialized on e-commerce companies for tracking and attribution of all your marketing activities (multichannel). Using a revolutionary tracking technology, users can be tracked without modeling or Google Analytics - 100% GDPR compliant. Tracify offers a variety of detailed das...
RedTrack
redtrack.io
RedTrack is an advanced analytics & automation platform for the cookieless world. With RedTrack you are able to receive real-time accurate conversion data from your marketing channels. As a marketer or executive, you are able to get unbiased performance insights, prevent ad waste, and scale revenue ...
Visitor Queue
visitorqueue.com
Visitor Queue is a B2B lead generation and website personalization software that aims to provide your sales team with insight on your website visitors, while providing them with a one-of-a-kind website experience. With our lead generation services, identify the name, contact details and user data of...
Leadfwd
leadfwd.com
Leadfwd combines B2B Prospecting Data, Sales Outreach and Account-Based Marketing together with the power of Artificial Intelligence and Machine Learning. All in one Unstoppable Growth Platform.
CaliberMind
calibermind.com
As a strategic B2B leader, you need to have your thumb on the pulse of the market. But with all of the tools your teams use, it’s hard to connect the dots and figure out if your message is resonating with the right audience at the perfect time. The CaliberMind platform organizes and makes sense of y...
Dreamdata
dreamdata.io
Dreamdata's B2B Revenue Attribution Platform connects data from across your go-to-market tech stack to offer unprecedented insight into your B2B customer journey. From anonymous first touch to closed-won, Dreamdata puts an end to guesswork and delivers actionable analysis of what really drives your ...
CHEQ
cheq.ai
The leader in Go-to-Market Security. Secure your data and analytics, on-site conversion and paid marketing from bots, fake traffic and malicious users, with the leading Go-to-Market Security platform.
TapClicks
tapclicks.com
TapClicks is the ultimate marketing automation platform for agencies, media companies, and brands. Our comprehensive suite of tools, including data management, reporting, analytics, workflow management, SEO, and more, delivering better efficiency.
Windsor.ai
windsor.ai
AI-Powered Marketing Data Attribution Software & attribution modelling platform that helps you discover performance across multiple channels. Start a Free Trial!
Trackdesk
trackdesk.com
Free Affiliate Tracking Software Grow your affiliate revenue stream with $0 initial investment.
Delivra
delivra.com
Delivra is an email marketing platform helping marketers of any expertise captivate and grow their audience. With more than 20 years of unrivaled customer success, Delivra helps businesses engage in meaningful conversations that produce tangible results. Their focus on approachable solutions has hel...
JENTIS
jentis.com
JENTIS Tag Manager: GDPR-compliant tracking & 100% data quality with proven tools
VWO
vwo.com
Running an experimentation program is tricky. Whether your goal is to boost website conversion or improve user experience, there’s just so much you need to do to get things right. That’s why thousands of the world's leading enterprise brands like WMG, eBay, Ubisoft, Qualicorp, and others look to VWO...
Tactycs
tactycs.io
A virtual marketing director software that help you stay ahead of the curve. Give Tactycs some basic information about your team, organization, objective, and resources and receive a full marketing plan & continuous marketing calendar. Exactly what platforms you should use and how often to use them....
fullthrottle.ai
fullthrottle.ai
ShopperSuite transforms unreachable website visitors into addressable household audiences. Most analytical programs only guess where your web traffic is coming from. ShopperSuite leverages cookieless technology powered by Patent Pending Technology for a fully comprehensive digital profile. It is an ...
Seenka
seenka.com
Datasets from México, Colombia, Brasil, Ecuador, Perú, Chile, Argentina and Uruguay. Obtain relevant media data in real time for your clients' audiences with our all-in-one datasets for marketing & research teams. We analyze and integrate the cross-media visibility of brands and keywords in rele...
Orphex
orphex.co
Orphex is an innovative digital marketing and user behavior analytics platform designed to empower businesses with data-driven insights and actionable recommendations across various marketing channels and data platforms. At Orphex, our mission is to provide businesses with the clarity they need to c...
Nexoya
nexoya.com
No more static budget planning. Leverage the power of an agile portfolio management. Allocate your advertising budget more efficiently by using AI technologies and reach up to 70% higher return on ad spend.
Newzoo
newzoo.com
Newzoo Expert is the the most complete and accurate games data platform - tracking what players are playing, spending on, and viewing across 10000+ PC, Console, and Mobile games. 100+ Game Metrics Covered Unlock a full view of a game’s performance, with metrics like MAU, DAU, and game revenue data, ...
Iron Funnel
ironfunnel.com
Iron Funnel is a comprehensive suite of marketing automation tools designed to simplify and enhance your marketing and sales efforts. With a focus on data-driven insights, our platform includes three main tools: Traffic Source Scoring, Product Interest Scoring, and Web Funnel Measurement. Traffic So...
heyBooster
heybooster.ai
heybooster is a Data-analytics-as-a-service for eCommerce businesses from Shopify stores to renowned eCommerce brands. heybooster identifies revenue growth opportunities for eCommerce marketing teams. heybooster's advanced AI-powered technology enables eCommerce managers to detect marketing issues a...